{"id":3904,"date":"2025-04-29T22:35:05","date_gmt":"2025-04-29T22:35:05","guid":{"rendered":"https:\/\/lizcoffee.com\/?p=3904"},"modified":"2025-05-28T16:52:58","modified_gmt":"2025-05-28T16:52:58","slug":"nico-wine","status":"publish","type":"post","link":"https:\/\/lizcoffee.com\/?p=3904","title":{"rendered":"Nico Wine"},"content":{"rendered":"

BRANDING <\/p><\/div><\/div><\/div><\/div><\/div><\/div>

Nico Wine<\/strong><\/span><\/h1>\n

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Brand Designer | Sacramento, CA<\/span><\/h4>\n

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Nico Wine is a natural wine bar tucked into Sacramento\u2019s Ice Blocks\u2014a vibrant neighborhood full of character, just like the bar itself. Founded by Nicholas Corich, a former tech professional turned wine enthusiast, Nico Wine was built around the idea that good wine should be fun, unpretentious, and community-driven.<\/p>\n

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Nicholas (aka Nico) had a clear vision: bright colors, whimsical characters, and a space that felt more like a funky living room than a traditional wine bar. I translated that vision into a bold, joyful brand identity that blends geometric type with playful illustration and a standout palette anchored by \u201cNico Blue.\u201d One of the most charming details? The brand mascots\u2014stylized characters named Ellie and Nico\u2014were based on Nicholas and his fianc\u00e9e Ellie, bringing a sweet, personal touch to the visual storytelling.<\/p>\n

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From the logo system to custom illustrations, every element was crafted to reflect the bar\u2019s offbeat spirit and the vibrant energy of the community it calls home. The identity lives across menus, signage, merchandise, and social media\u2014tying the whole experience together in a way that feels colorful, welcoming, and just a little bit wild\u2014in the best way.<\/p><\/div><\/div><\/div><\/div><\/div><\/div>